2010 Winners Showcase

Log-oh

2degrees

This award is presented by the judges to the best overall entry. The Supreme Award winner is chosen from all category winners.

Anna-Claire Clendon

Anna-Claire Clendon, enlight photo Ltd

Open to people who have up to two years' experience in marketing. The judges are looking for marketers who can demonstrate great implementation and a sound understanding of strategic vision.

Liquid Assest

Adam Maxwell, Independent Liquor

An award to recognise exceptional individuals. The judges look for a marketer who has achieved outstanding results in his or her marketing career, with emphasis on the past year.

Richard Brookes

Richard Brookes

For individuals who have made an exceptional contribution to New Zealand marketing. These people have distinguished themselves in marketing and/or related fields; contributed to the betterment of marketing and its reputation; individually motivated others to excel by mentoring, inspiring, training or volunteering; and completed their primary career.

Energy Generation

Frucor Beverages (joint winner)

Any product which is purchased on a regular basis, usually inexpensive, and the result of a low-involvement decision-making process.

Giant killing, giant 'log-oh' embracing 2degrees takes top.

2degrees

Open to companies whose main focus is to provide a service or product to the consumer. Includes banks, airlines, tourism and entertainment.

Whiskas is the cat that got the cream

Mars New Zealand (joint winner)

Any product which is purchased on a regular basis, usually inexpensive, and the result of a low-involvement decision-making process.

Healthy New Zealand honeys fly off the foreign shelves

New Zealand Honey Company

Open to New Zealand businesses who export products or services from New Zealand to other countries.

Weight And See

McDonald's Restaurants (New Zealand)

Retail operations where the majority of business comes from direct purchase by consumers.

Signed, Sealed, Delivered.

Messenger Services Limited representing Stuck

Open to businesses whose products and services are directed toward other businesses.

Pushed Into Touch

Ministry of Health

Open to organisations whose activities involve fundraising, community services or any other activity where profit is not used as a measure of success.

Red Witch's website conquers the music world

Red Witch AnalogPedals

Open to New Zealand companies who have operated for less than five years. The judges will look for originality in the marketing approach and will acknowledge innovation, growth and profitability.

Energy Generation

Frucor Beverages

New for 2011, this category is open to government departments and State-Owned Enterprises whose activities involve community services or any other activity where profit is not necessarily used as a measure of success.

Naked And Famous

Air New Zealand

Best example of achieving an organisation’s vision through the effective mobilisation of a brand promise and identity cross-organisationally and out to market.

The Green Fleet

Wellington Combined Taxis

Best example of marketing driving a commitment to and innovation in sustainability that has resulted in business success.

Log-oh

2degrees

Open to companies that used marketing to identify a business opportunity and drive transformation of the entire business.